
I help early-stage SaaS startups turn ideas into working products. With 25 years of experience building from zero to one, I bridge product vision and technical execution as a technical co-founder or fractional CTO.
Translating business ideas into working products. I bridge the gap between what customers need and what's technically feasible, ensuring we build the right thing.
Building lean, focused MVPs that validate assumptions quickly. Prioritizing features that matter most to early customers while keeping future scalability in mind.
Designing experiences that users love, not just features that work. Balancing usability, workflow efficiency, and technical constraints to create products people actually want to use.
Pre-seed or seed stage building a technical SaaS product
Need someone who can both architect and build hands-on, not just advise from the sidelines
Want to move fast without creating technical debt that kills you later
Looking for a technical leader who thinks about product, not just code
Building a greenfield project from scratch with a small, agile team (5 or fewer people)
Early-stage startups need product-centric development, not traditional software development lifecycles. I focus on balancing velocity with smart architecture—moving fast while making informed trade-offs between startup speed and appropriate scalability.
I contribute across the full stack: front-end, back-end, DevOps, UX, and strategy. My goal is to build unified product-technical teams without artificial silos between "engineering" and "product."
With 20 years of Laravel/PHP experience, I love the "batteries included" approach for rapid development. But my product architecture thinking transfers to any tech stack—it's about building the right thing, the right way, at the right speed.
A flexible framework that adapts to your specific needs and constraints
Understand your vision, business goals, and target users. Assess technical requirements and feasibility. Discuss team structure and engagement model. Align on success metrics and timeline.
Rapid mockups and design exploration. User flow mapping and UX/UI design. Quick validation of core concepts. Stakeholder feedback loops to ensure we're building what you actually need.
Technical architecture planning. Feature prioritization for MVP. Identify critical path to first users. Define what "good enough" looks like for launch—balancing speed with sustainability.
Hands-on building with your team. Weekly iterations and demos. Continuous user feedback integration. Launch preparation and go-to-market support to get your product in front of real users.
This isn't a rigid process—it's an agile framework that adapts to your specific needs and constraints.
Real examples of building products from zero to one
Technical Co-Founder, 2025-Present
AI-powered white-label itinerary builder for DMOs, hotels, and travel operators
Founding Engineer, 2018-2023 (5 years)
Business management platform for freelancers and creative agencies
First Technical Hire & Founding Engineer, 2014-2018 (4.5 years)
Product Information Management SaaS platform for eCommerce
First Technical Hire & Founding Engineer, 2000-2001
Online marketplace aggregating same-day courier services across North America
Additional Experience: 6 years full-time freelance with clients including Henkel, Joico Canada, Ross Video, Benson Auto Parts, and Piidea. Built CMS platforms, product configurators, custom CRMs, and various SaaS tools.
Prior roles include Director of Customer Experience at Fusenet, Owner at DevBBQ, and positions at Cisco Systems and BorderWare Technologies.
Flexible engagement models to fit your needs
Every startup is different. Let's discuss what makes sense for your specific situation.
Jeremy is preternaturally gifted at what he does, which is to synthesize business requirements and implement them in an active system, in real time. It's spooky, and it's a massive business advantage.
— Al. H. , Product Manager
Building something new? Let's discuss how I can help you turn your vision into a working product.
Remote-friendly. Open to working with startups across North America.